Nas, Grandmaster Caz, Steve Stoute & Ben Horowitz on Paying Hip-Hop’s Pioneers Their Due

Nas highlights the ongoing struggle for recognition and financial compensation for hip-hop's pioneers, asserting that their contributions have not been adequately acknowledged. Ben Horowitz discusses the paid and full foundation, which aims to honor these creators and ensure they receive appropriate compensation, a concept that emerged from discussions with Steve Stoute and Nas. Initial skepticism from the hip-hop community regarding the foundation's intentions led some artists to opt out of participation.

Steve Stoute clarifies that the foundation's mission is to celebrate artists rather than serve as a form of reparations. The inaugural award show recognized Scarface and Rakim, emphasizing the critical role of acknowledgment in hip-hop culture. Despite these efforts, a disconnect persists among artists, exacerbated by the industry's tendency to categorize them based on success and status, which has historically impeded collaboration and mutual recognition.

Grandmaster Caz reflects on his career, expressing that earlier recognition could have significantly impacted his trajectory. He notes that while the industry was aware of his contributions, it failed to provide him with the credit he deserved. Caz emphasizes the lack of financial respect for hip-hop artists, arguing that this undermines creativity and innovation. He insists that while financial support is vital, the honor of recognition holds equal importance for artists.

Ben Horowitz believes that this year will be crucial for the foundation, with plans for a well-produced show aimed at reaching a broader audience. He stresses the necessity of honoring hip-hop pioneers and acknowledges that the industry should have taken these actions long ago. The Quincy Jones award, created in response to the Grammys' failure to adequately celebrate him, will be awarded to Not Rogers this year, further underscoring the foundation's commitment to recognizing significant contributions in hip-hop.

Horowitz also emphasizes the cultural significance of hip-hop, asserting that its contributions should not be overlooked. He notes that Adidas holds a 2% market share in America, with a considerable portion stemming from the Northeast, and highlights how Tommy Hilfiger's brand evolved from selling ties to becoming popular in streetwear due to hip-hop culture.

Horowitz discusses the foundation's mission to celebrate and support hip-hop pioneers, highlighting Felicia, the foundation's president, as someone who genuinely cares for artists beyond mere awards and contracts. Nas anticipates that the upcoming hip-hop grandmaster awards will be monumental, reflecting the importance of recognizing the genre's pioneers.

Steve Stoute shares his connection with Horowitz, rooted in their mutual appreciation for music and food. He praises Nas for his unique ability to discern musical elements that others might overlook, showcasing Nas's profound understanding of music. Stoute also comments on Quincy Jones's enduring energy, noting his quickness and activity even in older age, and expresses surprise at the emotional depth displayed by Whoopi Goldberg during her audition for The Color Purple.

There is a mention of "Juicy Fruit" being the biggest song globally, and Nas's lineage is acknowledged as one of great talent. The charitable event Peyton Full is described as the greatest charitable event in the world, boasting a matching contribution ratio of two and a half to one, further emphasizing the foundation's commitment to supporting the hip-hop community.